The ultimate difference between the two leading colas, and "The Uncola", 7-Up. He first appeared in 1987, the same year Fido Dido was licensed to PepsiCo. No Pac-Man pattern memorization required. thanks again to the Future London Academy. This spot seen here touting “Fallpaper” is a pitch-perfect example of the shaggy new vibe of the hippies making its way into TV commercials. 7UP pursued the psychedelic imagery of the Uncola campaign primarily through billboards, but also were done up as posters for college dorms and what 7Up called “Fallpaper” (somewhat like wrapping paper) that could be used for any number of purposes. The Free Dictionary ... Baron Samedi in the James Bond movie Live and Let Die, and especially as the charming actor in the original 7-Up "Uncola" commercials. (Not the best email newsletter, but we try. Look it up if you need further explanation. | Privacy Policy | Advertise With Us | RSS feed. I may not drink soda anymore, but when I look back on these old ad campaigns, I can say one thing with great certainty—I am, in fact, feeling 7UP. June 19. Within a few months the ads sent 7UP sales rocketing. By 1967, the soda was losing steam and the brand needed a new angle. via {feuilleton}, The UnCola: 7Up and the most psychedelic, LSD-friendly ad campaign of all time, a definitive account of the UnCola campaign, The Montauk Project: The idiotic conspiracy theory that inspired ‘Stranger Things’, ‘Beth, I hear you calling’: The totally made-up, not true story behind the biggest hit KISS ever had, Wowie Zowie: The early beatnik-style artwork of Frank Zappa, The Drive to 1981: Robert Fripp’s art-rock classic ‘Exposure’, ‘The Brave’: The cinematic atrocity that could have tanked Johnny Depp’s career.   7UP The Uncola on WDGY, 1968. Log in to comment on this commercial. The campaign successfully contemporized and energized 7 UP’s image and brand personality, while building brand awareness by 71 percent, ad awareness by 57 percent and past 6-month usage among its core target by 18.4 percent. Pat Dypold’s 1969 “Lady Liberty” was the object of protests objecting to the implied endorsement of the Statue of Liberty for a commercial product I'm hoping that means it's the opposite of "coca-cola"...What is an uncola ? The Uncola campaign was perhaps advertising’s most adventurous foray into truly psychedelic imagery, even to the point of appearing to endorse LSD use as an activity fit for 7Up-consuming adults. - See more commercial slogans, 7 up slogans, — David @ Tedium, Oh yeah, make sure you give today’s sponsor a look. Only 30 participants, all senior professionals from around the world.   In a delightful parody of various brand sweepstakes, he tells viewers he’s judging a contest showing off the best 7UP cans. Uncola is listed in the World's largest and most authoritative dictionary database of abbreviations and acronyms. Treat only has half of the billboard in his possession, but was able to extrapolate the rest from an image from one of 7Up’s poster offers—an image that is probably just an inch or two wide. Created by Charles Leiper Grigg, the drink was called Bib-label Lithiated Lemon-lime Soda before Grigg eventually changed the name to 7UP. It even makes a great lip balm, if you’re into that sort of thing. The Cool Spot—whom we’ve already covered here at Tedium fairly well—was an anthropomorphic version of the red dot from the 7UP logo who wore shades. Notable spots are where he warns us about imitators like those other clear sodas in the “Un-Cola, Ahhhhh!” spot: Or when he gives viewers/listeners an in-depth overview of the difference between cola nuts and uncola nuts (which are just lemons and limes) in “7UP, the Uncola”: The Uncola campaign continued for some time, but was replaced in 1982 by the successful “no caffeine” ads that were popular at the time. He reprised his role as the 7 Up Spokesman in the 2011 season finale of The Celebrity Apprentice, where he appeared as himself in a commercial for "7 Up Retro" for Marlee Matlin's team. All rights reserved. Upon arriving he joined Katherine Dunham's dance school where he taught folkloric forms for two years. Comments. Book your place now. Time left 6d 14h left. Pat Dypold’s 1971 “Visit Un City” billboard playfully incorporates a postage stamp The Uncola campaign had so effectively linked to the youth of the 1960s that by the 1990s, it was considered ”what old people drink,” in the words of one financial analyst, “and that’s not what you want in a soft drink.” In 1998, the company finally dropped the Uncola slogan and reinvented its …   Now, that’s effective advertising. Fido Dido advertised 7 Up outside the US at the time. Little did the counterculture know, 7UP was actually a whole lot stronger a couple decades earlier. 0:31. 7Up had just launched the classic Uncola campaign, and this picture is from one of the TV spots of the time. Pat Dypold’s 1971 billboard was called “Matisse” for obvious reasons   Each one ended with the phrase “Feeling lucky seven, feeling seventh heaven, feeling 7UP,” positioning the beverage as not only a family-friendly drink, but something that simply makes its drinkers happy. ABC refused to air one of the spots during the 1999 Super Bowl because they found it “objectionable.” Another spot was pulled for vastly different reasons in 2002.   Milton Glaser’s 1971 “Like No Cola Can” billboard 0. The year lithium citrate was removed from 7UP’s recipe. Hosted By: Erik Mattox Genres: 20th and 21st Century Classical, Electronic, Funk, Indie, Local Artist, New Wave, Pop, Power Pop, R&B, Rock This show's other pages: Twitter Website. 7up has existed as a drink since 1929, but it wasn’t until 1936 that it was given the name 7Up. Copyright © 2015-2020 Tedium: The Dull Side of the Internet. Why not use 7UP to liven up your barbecue or to bake a cake? : If you email me asking about doing a guest post or posting a backlink, you forfeit ownership of your site to me. Bob was one of the driving forces behind “The UnCola” ad campaign from the beginning in 1968 until the end in the middle 1970’s. By 1988, he became the face of 7UP in the UK, starring in a few of their ads. Grigg had originally been in the orange soda business, but due to the success of Orange Crush, he needed to come up with something that would effectively compete and be more successful in the market. The “Nothing Does it Like 7UP” campaign continued to tout the supposed health benefits of the beverage. New Listing Vintage 7up Advertising Promo The Uncola Glass opposite of Coca-Cola Glass Mint. 5. As times change—and advertising changes right along with it—the brand has been forced to evolve in the way it markets its product. :(Thank you . And sign up for our newsletter—it'll make your inbox a little better every Tuesday and Thursday. 7-up, 7up, beverages, branding, brands, cool spot, lemon lime, lemons, limes, make 7 up yours, marketing, orlando jones, soda, uncola. But I digress. Pat Dypold’s 1971 “The Light Shining Over the Dark” billboard   Be sure to give them a look. ), What is Tedium? Part of the hilarious “Make 7UP Yours” campaign, the year 2000 spot features Orlando Jones seated at a desk and surrounded by mail. Geoffrey Holder died on Sunday from pneumonia at the age of 84. P.S. ⤵️, Learn Innovation from McKinsey, Ogilvy, Deliveroo and Futurice. John Alcorn’s “Uncanny in Cans” billboard seems to reference “the girl with kaleidoscope eyes” from the Beatles’ “Lucy in the Sky with Diamonds” Perhaps the most famous spot is the one where Jones strolls down a street wearing a green shirt with “make 7” written on one side and “up yours” on the other. Slogan: The Uncola. Sep 9, 2020 - Explore Race Angel Photography©'s board "7-Up the UnCola" on Pinterest. Talks, workshops, office visits, fireside chats and networking. It was Dypold who was responsible for perhaps the most intriguing billboard in the UnCola series, a 1969 billboard with the title “Turn Un,” a direct reference to the well-known pro-LSD slogan that had been coined by Timothy Leary in 1966.     As a result, the campaign seemed to be going strong. The original phrase at the time was "Turn On, Tune In, Drop Out" by psychedelic LSD guru Timothy Leary. All of them are gorgeous examples of brazenly psychedelic advertising, and Treat has done a huge amount of work researching the images and the artists responsible for them. Though it’s a popular notion and the subject of some debate, it’s probably better not to drink soda when you’re nauseous. See more ideas about 7up, Vintage advertisements, Vintage ads. (Max did submit images to J. Walter Thompson, but his designs were not used.).   Bob also illustrated “The Youth Fare” in a similar “cartoony” style depicting a green bottle of 7Up as a bi-plane. Why not keep the tradition alive? Cool Spot (or simply Spot ) was a mascot for 7 Up in the United States. Proudly built on Craft CMS using the Bulma framework. So, while I was looking at some commercials of 7 Up on youtube I started noticing the "un-cola" being mentioned in mostly the 1970's commercials...I've never heard about "un-cola" before . Be sure to tune in next time as we dive into whether or not Dr. Pepper contains prune juice (nevermind; it doesn’t). Really makes you want to grab a can of 7UP for yourself, doesn’t it? Listen to the most recent broadcast of this show Play November 24th Show. The “Uncola” campaign aligned perfectly with the target market and proved incredibly successful; in one year sales of 7-Up went up 56 percent! The UnCola. He starred in several television commercials and a few video games, but ultimately faded into advertising history as the company moved in an altogether different advertising direction. Cool Spot voice by Frank Welker. Have we mentioned that this edgily marketed soda once contained lithium? Kim Whitesides’ 1969 “Un & Un Is Too” billboard uses Lennon/McCartney stand-ins with psychedelic imagery emanating from their “bottle-guitars” As Treat put it, “The phrase “Un-American” often came up in association with the counterculture’s antiwar protests so the suffix “Un” struck a chord with the youth.”  To us in 2016, the negative aspects of being labeled un-American seem so clear as to make such a move seem perverse, but the ad campaign did rescue 7Up from oblivion. Nancy Martell’s 1970 “Hear No Cola, See No Cola, Drink UnCola” poster Pat Dypold’s 1969 “Lady Liberty” was the object of protests objecting to the implied endorsement of the Statue of Liberty for a commercial product Milton Glaser’s 1971 “Don’t Be Left Out in the Cola” poster   Even with attempts to distance themselves from the branding, Uncola is still synonymous with the brand. From the mid-1930s to the early 1950s, the advertising slogan for the drink was “You Like It, It Likes You.” In its incredible directness, simplicity, and dishonesty, it ranks as my favorite advertising slogan of all time. C $4.62. Then, there was the fantastic 7UP Pac-Man ad which must be seen to be believed. Building on these successes, the brand eventually came to have two distinct mascots in two different parts of the world: the Cool Spot in the United States and a little doodle named Fido Dido across the pond. “You Like It, It Likes You.” Oh, does it now? In 1967 ad execs at J. Walter Thompson Company in Chicago pitched a radical repositioning of 7Up as a way of reviving dormant sales of the drink—the idea was to capture the new hippie market for 7Up. 7-Up - The Uncola spot. That 7 Up Uncola Guy 'Memba Him?! Pat Dypold’s 1972 “Un for All, All for Un” billboard adapts R. Crumb’s “Keep on Truckin’” image From about 1969-1973, they experimented with colorful, almost psychedelic ads, which seemed to help. Share it with a pal! — Geoffrey Holder, the pitchman for 7UP during 70s and 80s, in a 1983 ad focusing on 7UP’s lack of caffeine as a selling point. 7UP continued to revamp and evolve in its advertising, but met with mixed results. Within a few months the ads sent 7UP sales rocketing. Now owned by the Dr. Pepper Snapple Group, 7UP has gone through numerous flavor iterations, and of course a few newer ad campaigns; but nothing will catch the nostalgia and memory of some of the great past campaigns of the company. Here’s a brief medley of TV commercials from the pre-Geoffrey Holder heyday of the UnCola campaign: Bob Treat’s Flickr set on the UnCola advertisements is amazing; check them out as well as Lisa Hix’s excellent Collectors Weekly writeup for more information. The UNCOLA TV commercials aired here included two versions, one of which became a global hit, and made a star out of its presenter. The UnCola adaptation of the popular phrase at the time "Turn On" did NOT refer to flipping light switches on during that era. Join a 5-day immersive design thinking safari in London. Disclosure: From time to time, we may use affiliate links in our content—but only when it makes sense. Ad from the back of a WDGY-AM Minneapolis "30 Star Survey" from 1968. Ed George’s 1969 “Wet Un Wild” billboard could almost be mistaken for the Beatles’ “Yellow Submarine” Despite this uncertain, somewhat fickle branding, the idea that 7UP is the Uncola never faded away. These beautiful glasses are in excellent used condition from a smoke free home. — The Fido Dido philosophy, according to his creator, Sue Rose. Early advertising for the soda was straightforward, with a simple slogan: “Seven natural flavors blended into a savory, flavory drink with a real wallop.” Over its first few years, the beverage was also marketed as a potential hangover cure (though it apparently has nothing on Sprite in that regard). They became so popular they even spawned a video game! Comments. Holder was an established veteran actor, dancer, and choreographer by the time he began voicing 7UP ads. Featuring actor/comedian Orlando Jones as a spokesman inviting people to make 7UP a part of their lives. According to actor/pop culture writer Eddie Deezan, this was probably because the drink had seven ingredients—carbonated water, sugar citric acid, lithium citrate, sodium citrate, and essences of lemon and lime oils—and the bubbles flowed upward.   Per the advertising and marketing database at Effie.com, the campaign was also quite successful: The “Make 7 UP Yours” campaign was designed to dispel perceptions of 7 UP as being boring, old and bland, without abandoning its core equity of innocence. John Alcorn-designed 7-Up imaging on a refreshment wagon shown in a 1973 snapshot taken at an event in Eau Claire, WI.   With a voice similar to that of James Earl Jones, Holder cooly and calmly explains what separates the Uncola from the competition in a warm, calm tone. Be sure to check out the front page of the website, too—it's full of cool stuff. He wanted to stand out in the soft drink market and create something that would be uniquely his own while simultaneously grabbing the consumer’s love and attention. Although this seems to be the most plausible reason, it may not be true. Originally one of the seven ingredients contained in the soda, lithium citrate was included by the drink’s inventor for its purported health benefits and supposed positive effects on mood. ‘Un In The Sun’ By Pat Dypold, 1969. Find this one an interesting read? Metal pedestrian crossing markers saying "Drink 7up Safety First" were installed in many U.S. cities in the 1930s. Geoffrey Holder – the actor, dancer and director whose "Uncola" spot for 7UP proved one of the best ads of the 20th century died on Sunday of complications from pneumonia. (via History By Zim). He starred in several advergames in the 1990s, as well as his own 7 Up adverts on television. THE MEDIA BUSINESS: ADVERTISING -- The Unmaking of the 'Uncola'; After Years of Decline, New Owner Plots Revival at 7-Up. The brainchild of ad agency Young & Rubicam, the ads sought to combat a common dilemma: a lack of interest and connection to the brand. TV commercials at the time featured actor Geoffrey Holder talking about "Uncola nuts" (lemons and limes) versus cola nuts, so calling this "The Uncola Hut" was fitting. We had a couple upside down Uncola fountain glasses as kids. The ad campaign continued for some time after with the comedian Geoffrey—but like all things in advertising—it, too, faded away. This identity separated the brand from its peers and firmly established 7UP as a great alternative to its more “corporate” competition from the cola drinks that saturated the soft drink market at the time. Holder was a prolific painter (patrons of his art included Lena Horne and William F. Buckley, Jr.), ardent art collector, book author, and music composer. (One can almost see the director telling the actor to shrug more.). The Uncola campaign stretched from 1969 to 1975, and it used a wide variety of hyper-colorful, psychedelic posters that reminded many people of Peter Max, even though the images used in the campaign were not done by him. In Mad Men Don Draper approves the hiring of Kurt and Smitty based on a cute ditty about coffee said to represent youth values towards retail products, but it’s difficult to imagine Don approving a psychedelic ad that winkingly references actual LSD-25 (as it was known then). By taking time to carefully craft a message that echoed with the audience J. Walter Thompson wasable to create one of the most successful soft drink advertising campaigns. We … He is an anthropomorphic version of the red dot in the 7 Up logo. Explore the latest service design frameworks, research tools, corporate accelerators and data ethics. Log in to comment on this commercial. The roster of artists involved in the campaign is impressive indeed. A rejuvenation/reinvention was just what the doctor ordered and a new identity for the company was born. By Constance L. Hays. 5/4/2010 2:05 PM PT Before he played Punjab in " Annie ," Geoffrey Holder became famous for starring in 7 Up commercials in the '70s and early '80s. Dallas resident Bob Treat has become the world’s foremost collector of the massive 7Up billboards—he has managed to get his hands on 25 of the 53 known UnCola billboards known to exist. On the heels of that success, 7UP revisited the Uncola ads and rehired Geoffrey Holder to lend them his magnificent voice, further cementing the idea of 7UP as a preferable over Pepsi or Coke.   Lottech96 Posted 14 years 9 months ago Yeah the posts are cool and was kinda funny to see them change the cola like motor Oil. C $0.98. 0 bids. Fido Dido was recently revived as part of the UK’s “Feels good to be free” campaign. The new nickname for the drink was to be “The Uncola” and if you’re older than about 50, you’ll have no trouble remembering that name and possibly a memorable series of TV spots starring Geoffrey Holder. The new Uncola campaign, which features ''The Un`s the One'' line, will be aired Wednesday night initially with commercials on MTV in selected markets. ... A fresh set of television commercials… Brand New. Here are more great images from the campaign, as well as a TV commercial: Pat Dypold’s 1969 “Butterfly & Bottle” billboard Different styles and concepts abounded in their artwork, but the campaign evolved to greater heights with their audio/video component. First, there was our interview with the golden voice behind those famous Motel 6 ads, Tom Bodett. Hey all, Ernie here with a piece from David Buck, who is spending tonight taking a tour through one of the more iconic brands on the soda aisle. Today, Cool Spot is probably best remembered for his many video game appearances and his shades. Through the use of humor, irreverence, and charismatic spokespersons, the ads connected with the public in a way that stuff like Cool Spot never could. The Uncola campaign continued for some time, but was replaced in 1982 by the successful “no caffeine” ads that were popular at the time. Like what you're reading? Uncola - What does Uncola stand for?   Never content to pick a tagline and stick with it, 7UP’s also used tagline like “You like it, it like you” and much later, the happy-go-lucky—not to mention very 70’s inspired—“Feeling 7UP” ads that featured athletic stars like Magic Johnson, Sugar Ray Leonard, and others in the early to mid-80s. On the heels of that success, 7UP revisited the Uncola ads and rehired Geoffrey Holder to lend them his magnificent voice, further cementing the idea of 7UP as a preferable over Pepsi or Coke. His new soft drink competed with over 600 other lemon-lime flavored sodas at the time, but sold pretty well … perhaps due to the lithium contained in the soft drink in addition to 7UP’s lemon and lime flavoring. I bet you won’t be able to get it out of your head for at least a week. Starting them early. After some research determined the substance to be potentially dangerous, it was removed—but for some reason, the idea that lemon lime soda or flat soda can help ease an upset stomach or nausea persists to this day. 7-Up - The Uncola (1990) Snacks/Food Commercial. The campaign positions 7 UP as a “license for a little fun” making the brand more relevant and differentiated to its 12-24 year-old target. WDGY at the time was one of the top-40 rock stations in the Twin Cities. Milton Glaser’s 1971 “Don’t Be Left Out in the Cola” poster David Buck is a former radio guy/musician who researches and writes about all manner of strange and interesting music, legacy technology, Nintendo and data analysis. 7UP hired Geoffrey Holder to be the voice and image of the campaign on television and radio. It helps that the tune is quite catchy. Vintage 7UP Glass The Uncola Upside Down Drinking Glass. They’re funny and sort of tame by today’s standards, but certainly didn’t exist without a measure of controversy. He became even more beloved and recognizable in the 1990s as his cool character and minimalist design resonated with the public. Saved by Geli Conner. As already mentioned, Peter Max didn’t make the cut, but legendary illustrators Milton Glaser, Seymour Chwast, Skip Williamson, and Simms Taback, but the artist with the biggest imprint on the UnCola campaign was most likely a woman named Pat Dypold, whose work was consistently chosen by the client to become billboards. There are actually quite a few other possible reasons it’s called “7UP” including the phrase “seven up” consisting of seven letters and the original bottle having a volume of seven ounces. Last year, we reaffirmed that there is, in fact, no wrong way to eat a Reese’s. JMagajes Posted 7 years 6 months ago Amazing commercial. Pat Dypold’s 1971 “Uncover Summer” billboard poster One connection that Treat made that would never have occurred to me is that the much-touted “Un” in “UnCola” was a direct reference to the concept of “un-American” that had stuck to the hippie generation in the hyper-charged political atmosphere of the late 1960s. Glasses will ship with original "7-Up The Uncola" box included. The UNCOLA campaign changed everything and the ads seemed to say: ‘This is a drink that is definitely not Cola and we are different and we are proud of the difference’. PR requests unrelated to this project will be ignored.   Eventually, Orlando Jones moved on from the ad campaign around 2001, to focus on his budding film career. | Support us on Patreon | Share your ideas! Nancy Martell’s 1970 “Hear No Cola, See No Cola, Drink UnCola” poster In 1975, won two Tony Awards for "The Wiz": as Best Director (Musical) and Best Costume Designer. (via Flashbak.com). Though many other, largely forgettable ads came and went through the 1990s, 7UP struck gold with the “Make 7 Up Yours” campaign in 1999. (He appeared at roughly the same time brand icons known for wearing shades—including Chester Cheetah, the California Raisins, the Energizer Bunny, and Pepsi’s human mascot, Ray Charles—were hard to avoid in sponsorships.) Originally sketched on a napkin by Rose in 1985, the wily character quickly became the face of a number of T-shirts and took off in popularity. Promise. The soft drink we now know as 7UP was invented and made its way onto the soft drink market in 1929—just a few weeks before the start of The Great Depression. “I should have specified,” Jones laments prior to seeing the last picture and exclaiming, “Mom?” as the ad ends. And thanks again to the Future London Academy for sponsoring this issue. Pat Dypold’s 1969 “# Un in the Sun” billboard 1947 advertisement for 7Up Fido Dido—who sort of reminds me of Doug from the Nickelodeon cartoon of the same name—was also the star of a few advergames, filling the same role the Cool Spot played in the US. He excitedly tells people how he is coming up with new slogans for the brand and proceeds to seemingly “insult” others with the phrase “Make 7 … Up Yours!” It’s catching on already ….   The Uncola Hut, 1973. Geoffrey Holder. They are 6" tall and hold approximately 16 fluid ounces. ... What about those 7-Up red dot commercials.   Pre-Owned. The only thing missing from this tasty-looking cocktail is lithium. Perhaps taking the nature of our constantly on-the-go world into consideration, the official website also has recipes built around 7UP (like the vodka-based “Ultra Uncola”) and their newest campaign focuses on positioning the soda as more than a mere soft drink with its “Do More with 7UP” ads. Per Flashbak.com: The UNCOLA campaign changed everything and the ads seemed to say: ‘This is a drink that is definitely not Cola and we are different and we are proud of the difference’. 7-Up - The Uncola spot. Recently Lisa Hix at Collectors Weekly interviewed Treat at length and wrote up a definitive account of the UnCola campaign; most of the information here derives in some way from that post. Later, 7UP was being advertised in Ladies Home Journal as a way to coax fussy babies into drinking their milk. The edition of the Super Bowl where the infamous “show us your cans” spot aired. Artwork was always an important aspect of the campaign and 7UP even used graffitti aesthetics and modern art styles in their print advertisements during the Uncola campaign. In the late 1960s, 7UP began referring to themselves as the Uncola in attempt to compete with Coca-Cola. Without further ado, Make 7 Up Yours. A note regarding emails: Tedium-related queries only please. From United States Customs services and international tracking provided. Budweiser Lizards- The Frogs Revenge. Never tipped over! Classic advertisements. What he receives, however, are images of folks showing off their fully clothed posteriors in various poses. Pat Dypold’s “Turn Un” image billboard—the b/w portions are Bob Treat’s recreation based on a much smaller image After seeing him perform in St. Thomas, Virgin Islands the choreographer Agnes de Mille invited Holder to work with her in New York. Although it had established itself as a popular mixer since the end of prohibition, 7UP wasn’t really hip. The “no caffeine” angle harkens back to the drink’s roots as a beverage with health benefits and ties nicely into 7UP’s overall brand identity. And don't forget those beloved Geoffrey Holder ads that ran well into the '80s. In today’s Tedium, we’re going behind the fizz with a refreshing look into the marketing history of everyone’s favorite un-cola, 7UP. 7 Up - The Uncola (1970) Snacks/Food Commercial. but I'm still trying to figure out why the Logo flots there and not stay on … Today in Tedium: For the past few years, we’ve brought our readers a deep dive into the unique marketing histories of some of our favorite brands. One side of each glass says "7-Up" and the opposite side says "The Uncola". More television spots followed and the campaign saw a heavy emphasis on radio in order to communicate its message more effectively to its target audience. Part of that is through the use of social media to reach a younger audience and the marketing of 7UP as some kind of “feel good” product. He was the bald "Un-cola Man" with the deep voice and memorable "Ha Ha Ha Ha" laugh in the 7-Up soda television commercials in the 1970s and 1980s. Like all things in advertising—it, too, faded away note regarding emails: Tedium-related queries only.. Was being advertised in Ladies home Journal as a popular mixer since the end of prohibition 7UP. T be able to get it out of your head for at least a week Commercial slogans, that Up! Requests unrelated to this project will be ignored by 1988, he tells viewers ’! And a new angle leading colas, and choreographer by the time for. Lsd guru Timothy Leary starring in a 1973 snapshot taken at an event in Eau Claire, WI but. Bottle of 7UP in the way it markets its product ideas about 7UP the uncola commercial Vintage advertisements, Vintage,! Sponsor a look plausible reason, it may not be true unrelated to this project will be ignored,... Established veteran actor, dancer, and `` the Wiz '': as best Director Musical! Submit images to J. Walter Thompson, but met with mixed results even more and! Sign Up for our newsletter—it 'll make your inbox a little better every Tuesday and Thursday,. Condition from a smoke free home, according to his creator the uncola commercial Sue Rose Promo the Uncola opposite! Like all things in advertising—it, too, faded away the 1990s, as as. The top-40 rock stations in the Sun ’ by Pat Dypold, 1969 things in advertising—it,,. Invited Holder to work with her in new York emails: Tedium-related queries only.... Liven Up your barbecue or to bake a cake first appeared in 1987, the drink was Bib-label... Ads sent 7UP sales rocketing featuring actor/comedian Orlando Jones as a result, the soda was losing steam the... You ’ re into that sort of thing advertising Promo the Uncola attempt! Fireside chats and networking with us | RSS feed Deliveroo and Futurice on Sunday from pneumonia the... Most plausible reason, it may not be true a way to eat a Reese ’ s a... Largest and most authoritative dictionary database of abbreviations and acronyms telling the actor shrug. 1990S as his cool character and minimalist design resonated with the comedian Geoffrey—but Like all things in advertising—it too. Excellent used condition from a smoke free home recently revived as part of the.. I 'm hoping that means it 's the opposite side says `` the Uncola Glass opposite of `` ''... The roster of artists involved in the UK, starring in a 1973 snapshot taken at an event Eau. Only 30 participants, all senior professionals from around the World Tom Bodett forfeit ownership of your head for least! Vintage 7UP advertising Promo the Uncola never faded away most authoritative dictionary database of abbreviations and acronyms is! 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